WQ94333 (e) Wedi’i gyflwyno ar 02/10/2024

A wnaiff yr Ysgrifennydd Cabinet egluro pam mae cardiau caffael Llywodraeth Cymru yn cael eu defnyddio i danysgrifio i IMDb pro?

Wedi'i ateb gan Ysgrifennydd y Cabinet dros Gyllid a’r Gymraeg | Wedi'i ateb ar 08/10/2024

The subscription to IMDb’s professional database enabled the Welsh Government to source contact details - including agents, PR representatives and film and media executives - for the creative industries in the USA. Wales’ qualification for the Men’s FIFA World Cup was a unique opportunity to promote Wales in the USA, using a focus on the creative industries as hook for promoting Wales’ capabilities in this sector.

The subscription was cancelled once this promotional activity ended.