WQ85388 (e) Wedi’i gyflwyno ar 06/06/2022

Sut y bydd Llywodraeth Cymru yn cefnogi'r diwydiant twristiaeth o gofio bod disgwyl i nifer y gwyliau gartref yng Nghymru ostwng?

Wedi'i ateb gan Gweinidog yr Economi | Wedi'i ateb ar 13/06/2022

We use a wide range of evidence to respond to changing market conditions, including tracking consumer domestic trip intentions via our monthly tracker survey and our industry barometer. 

Based on current information, domestic trips will continue to be a strong feature this year. We will launch a domestic marketing campaign later this month, designed to support pandemic recovery. This will complement other recovery support activity, such as the launch of the TXGB platform and digital skills collaboration with Superfast Business Wales.  

More broadly, Welcome to Wales: Priorities for the Visitor Economy 2020-25, sets out our vision and ambition for the sector and outlines how we will encourage increased spend in our economy, spread benefits to all parts of the

country and tackle seasonality by positioning Wales as an all year round destination.

Funding this year will focus on essential capital investment, such as the £2.9m Brilliant Basics programme; revenue support for our marketing campaigns; skills and recruitment initiatives and quality grading of tourist accommodation.